Text and photos by Aulia R. Sungkar. Published in The Jakarta Post on May 12, 2012. Communication is a key pillar of any organization, and effective communication is the engine that drives its growth, believes journalist-cum-professor Martin Löffelholz. “Even if you have a good product, you won’t be able to sell it if no one knows about it,” said the new rector of Swiss German University, emphasizing the importance of communication in effectively conveying a message to an audience. He also … [Read more...]